Change WordPress Permalinks without Breaking Backlinks
So you are here because you found that WordPress Permalinks should be Search Engine Friendly cause it will leave a good impact on your blog’s traffic and now you want to know How to Chnage WordPress Permalinks without Breaking Backlinks.
Well, let me share some background of this article, I was using Month and Name WordPress permalinks Structure without knowing this fact that it’s not recommended for WordPress SEO point of view.
- Month and Name WordPress Permalink Structure mostly used for news based website where they are posting multiple posts in a single day.
After searching some SEO related improvements on my site BroExperts.com. I found that permalinks must be configured as SEO Friendly and the URL of the blog’s post should be in a /%postname%/ format i.e. (http://broexperts.com/postname)
But If you are going to change WordPress Permalinks Structure straight away after posting couple of posts on your blog there are chances that your blog start returning 404 Error and you mihgt lose Organic Traffic which is coming from the Search Engine.
In this Guide i will show you how you can change WordPress Permalink Structure without disturbing Backlinks and Organic Traffic which is directly coming from the search engine.
You can solve this problem by using “301 Redirects” I will explain in a bit, Here I would recommend you if you don’t know what is Permalinks you can see this previous guide on WordPress Permalinks it will help you to understand what is permalinks all about and why it’s important.
How to Change WordPress Permalinks Safely
Now let’s talk about How to change WordPress Permalinks without Losing SEO
You can achieve this by enabling “301 Redirects” on your WordPress blog, 301 Redirection tells the browser which came on your website using an old permalink structure where the appropriate page is and also guide search engines that it’s now permanently changed.
- Before we move on I assume that you have already published few posts on your blog and now you decided to change WordPress Permalinks Structure.
Step-1: Change Permalink Structure from Month and Name to Post Name
Login to WordPress Dashboard and Go to Settings > permalink and select the permalink to /%postname%/ permalink
After you have changed new permalinks structure at this point you try to open any old permalinks, if you find any page returning 404 Error you need to fix this issue by adding permanent 301 Redirect in you .htaccess file.
Step-2: Enable 301 Redirects on WordPress Blog to Avoid 404 Error.
You can easily enable 301 Redirects on your WordPress blog by using Yoast SEO Permalink Helper Tool now let me explain how this handy tool allow you to change permalinks structure just with few clicks.
Goto Yoast SEO Permalink Helper Tool and create 301 Redirect to add in your (.htaccess) file.
Step-3: Copy and paste 301 Redirects code in your .htaccess file.
After generating the 301 redirects you need to copy the code from Yoast Permalink Helper to (.htaccess) file on your website.
You can find .htaccess file on your website’s root folder after loggin via FTP or Cpanel edit the file and paste the above code.
After adding the 301 Redirects in the .htaccess file your old permalink structure will be redirected to the new /%postname%/ Permalink Struture.
Hope this guide will help you to setup 301 Redirect on your website if you still have any questions in your mind you can drop a comment below.
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